Bill Carmody (Digital Marketer)
| Bill Carmody | |
|---|---|
| Born |
November 30, 1972 (age 44) California. United States |
| Residence | Port Washington, New York, United States |
| Nationality | American |
| Citizenship | US & Canadian |
| Education | BS, Marketing & Advertising |
| Occupation | CEO |
| Employer | Trepoint |
| Organization | Trepoint |
| Known for | Digital Marketing |
| Home town | Santa Rosa |
| Website | http://www.billcarmody.com/ |
Bill Carmody (born November 30, 1972) is the founder of Trepoint, named one of INC 5000's Fastest Growing Companies for two consecutive years.[1] Trepoint was just named one of the “Best Entrepreneurial Companies in America” in 2015.[2] Carmody is a pioneer in digital marketing, having begun his career in 1994 in digital marketing, he built some of the first commercial websites, and was also among the first to create mobile apps for AOL, CES, Engadget and Walmart.[3] Carmody's main speciality is big data marketing for advanced ROI in social and mobile. He authored the book on Online Promotions, and is a marketing columnist for INC.[4]
History
In 1994, after graduating from Salem State College with bachelor's degrees in marketing and advertising, Carmody started his career later that year as a producer at Modem Media. During his year there he was a pioneer in the early days of Internet marketing, launching some of the first commercial websites for companies including MasterCard, CBS, and JCPenney's, and managing the AT&T and Zima sites.
Bill Carmody has made his share of leaps of faith. When his college friends wouldn't join him to go skydiving, he did it himself. This same enthusiasm defined his approach to founding Seismicom, an integrated marketing agency, last March. Boasting three locations and 77 employees, Seismicom works with clients such as America Online Inc., Microsoft Corp. and Visa International. Carmody is also the author of a recent book, "Online Promotions: Winning Strategies and Tactics."[5]
In 1997, Carmody put his early experience in the newly arising field of Internet marketing to work. Taking a position as the VP of Integrated Media for 50-year-old promotional marketing agency Marden-Kane,[6] Carmody took on the mission of guiding this established company into the Internet age. With an eight-member team that he hired and trained, Carmody developed Marden-Kane's integration of online and traditional media promotions.[7]
He left Seismicom in the spring of 2008 for a pair of new endeavors. He joined social marketing agency Brief Attention Span, serving as President until August 2014. He also founded Trepoint, a marketing services company focused on Challenger Brands.[8] At Trepoint, Carmody built and launched some of the first commercial mobile apps for companies such as AOL and Walmart as well as early ROI based social media campaigns for TrendMicro, EMC and Windsor Foods.[9]
References
- ↑ "Trepoint - Great Neck, NY". Inc.com. Retrieved 2015-10-06.
- ↑ "Best Entrepreneurial Companies in America". Entrepreneur.com. Retrieved 2015-10-14.
- ↑ "MLA Sessions presents Big Data in the City MLA Sessions: Big Data in the City". MLA Sessions: Big Data in the City.
- ↑ "MLA Sessions: Big Data in the City | Mobile Marketing Association". Mmaglobal.com. Retrieved 2015-10-06.
- ↑ Rodney Moore. (21 June 2001). "Play to win with promotions". Adage.com. Retrieved 2015-10-06.
- ↑ "Bill Carmody history with Marden-Kane.". Books.google. Retrieved 2015-11-07.
- ↑ "Short Profiles of Bill Carmody". chiefmarketer.com. Retrieved 2015-11-07.
- ↑ "Putting Emotional Intelligence Into Action". The Huffington Post. Retrieved 2015-10-06.
- ↑ "Location & Context 2015 - Location & Context Review". Locationandcontextevent.com. Retrieved 2015-10-06.