Chai with Lakshmi

Chai with Lakshmi is an award-winning online talk show with a viewership of nearly 3 million. The show is produced by Red Bangle, and is directed and anchored by Lakshmi Rebecca. It has nearly 125 episodes.

The first episode of this original web series was published on 11 July 2011.

Overview

Chai with Lakshmi is an online talk show, where host Lakshmi Rebecca speaks to individuals over a cup of Chai. The show’s episodes focus on Indian idea-tors and change makers who are positively shaping India for the future.

The show released its first episode on July 11, 2011, and has since completed three seasons and is currently on its fourth. Each episode runs between 8 and 13 minutes with the aim to hold the short attention span of the web user. Chai with Lakshmi is produced by Red Bangle, which is based in Bangalore


Lakshmi Rebecca

Lakshmi Rebecca is marketer, model turned anchor and entrepreneur. She holds an MSc in International Marketing from Sheffield Business School and further qualifications from the Chartered Institute of Marketing, UK. She has consulted for businesses in the UK and in India, and has taught marketing at business schools. She has also worked on documentary films for the BBC, Discovery and Channel 4.

Inclusive India

‘Inclusive India’ is a nonprofit campaign by Chai with Lakshmi that aims to inspire millions of Indian to be inclusive. The stories collected will be posted online on the Chai with Lakshmi website. The project aims to raise awareness about Indians and projects in India that are inclusive in nature, and making development possible for everyone.

Awards and Accolades

Manthan Award

The Manthan Award is a South-Asia and Asia-Pacific level award for digital initiatives. Chai with Lakshmi won this award in December, 2012, in the E-News and Media category.

Rotary BSE-SME Award

The Rotary BSE-SME Awards are given away at an annual event to encourage small and medium enterprises across the country. Lakshmi Rebecca received the Woman Innovator Award in January, 2013 for the work with Chai with Lakshmi.

References

    This article is issued from Wikipedia - version of the 11/19/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.