Eric Mower and Associates

Eric Mower + Associates is an integrated marketing communications agency that offers consumer and business-to-business advertising, public relations and public affairs, brand promotion and digital/direct/relationship marketing.[1]

In 2012, EMA was named the #5 “Best Places to Work” on Advertising Age’s annual list.[2] EMA was also named a “Top Place to Work in PR” by PR News [3] and was named Agency of the Year by Bulldog Reporter, earning a silver award in the midsize category.[4]

History

Eric Mower joined the agency in 1968 and in 1975 it became Silverman & Mower. In 1980, the firm became Eric Mower and Associates.[5]

EMA combined with Levy King & White of Buffalo, N.Y., in 1990 and Blair BBDO of Rochester, N.Y., in 1991. EMA opened its offices in Albany, N.Y.,[6] in 1996 and in Atlanta, Ga., in 1998. EMA combined with Mitchell, DeTine & Neiler of Buffalo, N.Y. in 1999; Smith Advertising Group of Syracuse, N.Y., in 2000;[7] Sage Marcom of Syracuse, N.Y. in 2001;[8] and Price McNabb of Charlotte, N.C. in 2004.[9] In 2008, EMA combined with Mark Russell & Associates of Syracuse, N.Y. and Atlanta [5] and with Sawchuck Brown Associates of Albany, N.Y.[10] In addition, EMA combined with Strata-G Communications of Cincinnati, Ohio in 2012[11] and Middleton & Gendron of New York City in 2014.[12] And most recently in October 2015, EMA combined with HB Agency, a Boston-based integrated marketing and public relations agency.

In 2011, Doug Bean was named chief operating officer.[13]

Notable Clients

ClosetMaid; Diamler/Freightliner; Dresser Rand; FedEx CentralCom; First Energy; Fisher-Price; Ford Dealers; KI Furniture; Kodak; Labatt USA; LENOX/Newell Rubbermaid; Mattel; Motorola; Nucor; Sensus; Sorrento Lactalis; Sun Chemical; Transitions Optical; Welch Allyn; Welch Foods, Inc.[1]>; GE Energy;[14] Dixie Plates (Georgia Pacific).[15]

Locations

Eric Mower + Associates has nine U.S. locations: Buffalo, Rochester, Syracuse (in Armory Square), New York City, and Albany, New York; Charlotte, North Carolina; Atlanta, Georgia; Cincinnati, Ohio and Boston, Massachusetts.[1]

The firm has 250 professionals.[16]

Recognition

2012

2011

2010

2009

Associations

thenetworkone,[16]American Association of Advertising Agencies,[31] Public Relations Society of America, IPREX[32]

References

  1. 1 2 3 "IN Agency in USA: New York, Florida, Georgia and North Carolina". www.agencies.in-advertising.com. Retrieved 2010-02-26.
  2. 1 2 http://adage.com/article/special-report-best-places-to-work-2012/ad-age-s-places-work-5-eric-mower-associates/233648/
  3. 1 2 http://www.prnewsonline.com/awards/prpeople_topplacestowork_15towatch_2012.html#topplaces
  4. 1 2 http://www.marketwire.com/press-release/winners-2012-bulldog-stars-pr-awards-outstanding-achievement-communications-agencies-1692044.htm
  5. 1 2 "Eric Mower, Mark Russell ad agencies to combine". www.syracuse.com. 2008-05-13. Retrieved 2010-02-26.
  6. ↑ Pinckney, Barbara (2004-02-13). "EMA: Determined growth of upstate footprint". www.bizjournals.com. Retrieved 2010-02-26.
  7. ↑ "Consolidating Displays". www.promomagazine.com. 1999-12-01. Retrieved 2010-02-26.
  8. ↑ "LOCAL ADVERTISING AGENCIES JOIN FORCES; AD AGENCY DEAL HAD BEEN DISCUSSED FOR TWO YEARS; ERIC MOWER AND ASSOCIATES ACQUIRES SAGE MARCOM INC. FOR AN UNDISCLOSED SUM.". www.highbeam.com. 2001-09-27. Retrieved 2010-02-26.
  9. ↑ Elliott, Stuart (2004-06-29). "THE MEDIA BUSINESS: ADVERTISING -- ADDENDA; Eric Mower Group Buys Price McNabb". www.nytimes.com. Retrieved 2010-02-26.
  10. ↑ "Eric Mower buys Sawchuk Brown Associates". www.bizjournals.com. 2009-04-06. Retrieved 2008-08-12.
  11. ↑ "Press Releases".
  12. ↑ "Eric Mower + Associates Gets a Presence in New York". www.adweek.com. 2014-10-22. Retrieved 2015-01-26.
  13. ↑ http://downtown.wgrz.com/content/eric-mower-and-associates-names-doug-bean-chief-operating-officer
  14. ↑ "John Favalo, Eric Mower & Associates". www.btobonline.com. 2009-07-29. Retrieved 2010-02-26.
  15. ↑ "DDB Wins G-P Review". www.adweek.com. 2007-06-20.
  16. 1 2 http://www.adhub.com/companies/eric_mower_associates.html
  17. ↑ http://www.omnicontests4.com/gallery-searchresult.aspx?gallery_id=14
  18. ↑ http://www.prweekus.com/awards-finalists-2011/article/192637/
  19. ↑ http://www.omnicontests4.com/Gallery/Client/LFA/gallery-lfa-awardlist.aspx
  20. ↑ http://media.prweekus.com/archives/12/awardsshortlist2010_2877_2897.pdf/
  21. ↑ "http://www.btobonline.com/section/top-creative"
  22. ↑ http://www.btobonline.com/article/20100712/FREE/307129987/bma-ny-hands-out-ace-awards
  23. ↑ http://www.marketing.org/i4a/pages/index.cfm?pageid=5154#.UKJbueT7KDk
  24. ↑ http://www.marketing.org/i4a/pages/index.cfm?pageid=5156
  25. ↑ http://www.btobonline.com/apps/pbcs.dll/article?AID=/20100712/FREE/100709895/1193/whoswho-agencies
  26. ↑ http://www.prnewsonline.com/digitalpr2010/
  27. ↑ http://www.prnewsonline.com/awards/nonprofit2010-finalists.html
  28. ↑ http://www.btobonline.com/apps/pbcs.dll/article?AID=/20090406/FREE/303249995/1109/FREE_
  29. ↑ http://www.marketing.org/i4a/pages/index.cfm?pageID=4070#.UKJdceT7Ki0
  30. ↑ http://64.90.161.29/bmanyc/aceawards2009/winners.html
  31. ↑ http://www.aaaa.org/pages/AgencySearch.aspx?WebCode=ViewAgencyInfo&AgencyKey=8b1980d5-baf5-44e7-97d4-2d7da666080e
  32. ↑ http://www.iprex.com/eric-mower-albany/

External links

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