Forum Mleczarskie

Forum Mleczarskie Handel
Editor-in-chief Janusz Górski
Former editors Karol Krajewski
Staff writers Monika Kuleta
Robert Zawadzki
Categories Trade magazine
Frequency Bi-monthly
Circulation 8,000
Publisher Nathusius Investments
Year founded 2003
Country Poland
Based in Warsaw
Language Polish
Website www.forummleczarskie.pl
ISSN 1899-4997
CEO of the Mlekovita holding (Wysokie Mazowieckie), Dariusz Sapiński receiving the Lider Forum award at trade show Mleko-Expo in Warsaw, 13 November 2008.
Vice CEO of the dairy cooperative (Spółdzielni Dostawców Mleka) from Wielun, Bogdan Woźniak receives the Lider Forum 2008 certificate from Janusz Górski, editor-in-chief of Forum Mleczarskie Handel.

The bi-monthly Forum Mleczarskie Handel is the oldest Polish business magazine about the dairy products trade.[1] The title was the forerunner of a new kind of trade magazines focusing on category managers (purchasers and sellers) in the modern fast-moving consumer goods (FMCG) wholesale and retail trade in Poland. The title is quoted frequently by other Polish media.[2]

Idea

The title was developed as a reaction of the rapidly changing FMCG trade sector in Poland since 1995. Tens of thousands of former small FMCG shops have been replaced by modern retail chains, which has been followed by a change of professions in this industry: instead of generalists, specialists now rule the day. Such professions – new for Poland – created a demand for business information sources for the FMCG category. Readers of Forum Mleczarskie Handel are buyers and sales managers (dairy or fresh products) in headquarters and outlets of wholesale and retail chains like Auchan, Biedronka, Carrefour, E.Leclerc, Lidl, MarcPol, Makro Cash and Carry, Netto, Real, Tesco and others.

Main editors

First editor-in-chief of the title was Karol Krajewski, a junior professor at Gdynia Maritime University (Akademia Morska w Gdyni), later head of the consulting department to the Ministry of Agriculture and Rural Development (Ministerstwo Rolnictwa i Rozwoju Wsi). Since January 2006 Janusz Górski runs the editorial team of all Forum Mleczarskie-titles.[3] The editorial advisory board actually has two members: Antoni Pluta, director of the biotechnology department of the Warsaw University of Life Science (Szkoła Główna Gospodarstwa Wiejskiego w Warszawie) and Maria Andrzej Faliński, president of the Polish trade organization POHID.

Partners

Co-operating organizations

Editorial co-operation partners

Partners in market research

Event participation

Patronage

Awards

Sister publications

Memberships

Title Covers

See also

References

  1. ↑ which includes margarine products too
  2. ↑ like in an article in the newsweekly Wprost, issue 26/2009
  3. ↑ article at the website of the National Dairy Cooperatives Association
  4. ↑ example from PKPP Lewiatans website
  5. ↑ website of the organization
  6. ↑ websites of Robico and Piątnica
  7. ↑ publishers website
  8. ↑ listing at website of IWP
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