Interlex

Interlex
Industry Social marketing, Cause marketing
Founded 1995
Founders Heather Ruiz, Rudy Ruiz
Headquarters San Antonio, Texas
Website interlexusa.com

Interlex Communications, known as simply Interlex, is an American social marketing and advertising company that focuses on social issues such as public health and disaster relief.[1][2][3] The company has over 50 employees with offices in Texas, New York, and California.[4][5][6] Interlex was ranked on the Inc. 5000 list in 2010 and 2011,[7] and is one of the largest Hispanic-owned marketing agencies.[5]

Heather Ruiz and her husband, Rudy Ruiz, founded Interlex Communications in 1995 as a communications company focused on turning public policy into social action.[4] In 2012, Interlex acquired advertising agency SenaReider based in Monterey, California.[6][8][9]

Interlex has worked on social awareness campaigns for TracFone Wireless, AARP, American Express, Del Monte,[1][10] and public health campaigns for government entities, the American Heart Association, American Cancer Society, and United Healthcare.[4][11] Internationally, Interlex has worked on human rights and disaster relief campaigns for the Organization of American States and Pan American Development Foundation.[5]

References

  1. 1 2 Meet Rudy Ruiz, Social Entrepreneur and CEO of Interlex. June 6, 2015. Enterprise Radio. November 30, 2015
  2. ↑ Inside the Mind of a Soda Marketer. Khalil Abdullah. June 15, 2012. New American Media. November 30, 2015
  3. ↑ New Brand Positioning Strategy for American Stroke Association. March 16, 2012. Health News Texas. November 30, 2015
  4. 1 2 3 Inspiring Latina: Interlex Co-Founder Heather Ruiz Dishes on the Best Advice She's Ever Received. Christina Arreola. June 23, 2015. Latina. November 30, 2015
  5. 1 2 3 Interlex A Leader in cause marketing. April 27, 2011. AdWeek. November 30, 2015
  6. 1 2 Interlex acquires California advertising agency. September 26, 2012. San Antonio Business Journal. November 30, 2015
  7. ↑ Interlex Communications. Inc.com. November 30, 2015
  8. ↑ Monterey's SenaReider advertising agency acquired. November 13, 2012. Monterey Herald. November 30, 2015
  9. ↑ Interlex Communications buys Del Monte Fresh partner SenaReider. Rachel English. November 21, 2013. The Packer. November 30, 2015
  10. ↑ You might drink more sugar than you think. Jessica Belasco. June 9, 2015. San Antonio Express-News. November 30, 2015
  11. ↑ Interlex hires Schlenker as medical director. Peggy O'Hare. October 13, 2015. San Antonio Express-News. November 30, 2015
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