Klassik Radio

Klassik Radio
City Hamburg
Broadcast area Germany: FM, DAB
National: DVB-S, DVB-C
Europe: DVB-S
Worldwide: Internet
First air date October 28th, 1990
Format Classical music, Film music, Lounge music
Owner Klassik Radio Inc.
Website www.klassikradio.de

Klassik Radio is a radio station in Germany. It specialises in classical music, Film music and Lounge music. The channel is receivable in over 300 German cities via FM, throughout Germany via cable, and in Europe via satellite. It is also worldwide streamed on the internet. At the start of the new national DAB standard DAB+ on August 1, 2011 Klassik Radio gained an additional technical range of 53.5 millions households in the whole country. Klassik Radio is a subsidiary company of Klassik Radio Inc. located in Augsburg. The broadcasting centre is based in Hamburg.

The music Klassik Radio is broadcasting can be described as relaxation music which consists mainly of very light pieces of the repertoire of the classical music and, increasingly, film music that is suitable for conscious listening. Complete works of classical music are not played, but rather selected movements, which can be enjoyed individually.

1.7 million people listen to Klassik Radio everyday and 204.000 in an average hour (according to Media Analysis 2012 Radio I).[1] These listeners are the premium target group in Germany because they have a high income, a high education above-average, a wide range of interests and they are very interested in culture.

History

1990

On October 28 Klassik Radio was first aired.

1999

After long negotiations Ulrich R. J. Kubak (CEO of Klassik Radio) succeeds in taking over the majority of the shares in Klassik Radio from Burda, Spiegel, RTL, Universal, BMG and Christoph Gottschalk. Afterwards the programm, the station and the marketing were complete relaunched.

2002

The number of listeners of Klassik Radio has more than doubled since the acquisition by Ulrich R. J. Kubak. Relocation of the headquarters in Augsburg in the Media Tower.

2004

The Klassik Radio Inc. goes public on the Frankfurt Stock Exchange and is listed at the regulated market.

Frequencies

FM

Baden-Württemberg

Bavaria

Berlin

Brandenburg

Hamburg

Hesse

Mecklenburg-Vorpommern

Lower Saxony

Schleswig-Holstein

Thuringia

Tyrol (Austria)

DVB-S

Notes

  1. ↑ Werbeträgerreichweite und Sendernutzung laut ma 2012 Radio I

External links

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