ON24

ON24 logo.

ON24, Inc., is a San Francisco-based company that markets products and services based upon webcasting and virtual event and environment technology.[1]

ON24 is a privately held company whose primary venture capital investors are Gold Hill Capital, U.S. Venture Partners, Canaan Partners and Rho Ventures[2] [3] .[4]

Company Overview

The ON24 Webcast Center platform launched in 2002.[5] In 2006 ON24 began its global expansion and now has local presence in the US, the UK, Australia, Singapore and Spain.[6][7] With its current expansion in China and certified global partner network, ON24 provides local support in almost every country in the world. In 2008 ON24 launched its virtual event platform, ON24 Virtual Show.[8] In 2009 ON24 was recognized with Frost & Sullivan’s virtual events market leadership award,[9] and in 2010 ON24 received a second market share leadership award from Frost & Sullivan, for web events.[10]

2010 saw the launch of ON24’s Virtual Briefing Center, a virtual environment platform used for a wide range of applications, such as training, marketing, product launches and corporate and HR communications;[11] and ON24 Social Webcasting, an open webcasting platform which integrates with the major social networking applications and provides a user-controlled experience.[12]

ON24 launched the Platform 10 communications platform in 2011. Platform 10 features social media integration and mobile device delivery and is accessible from Internet Explorer and Firefox. All ON24 products are based on the platform,[13] including Webcast Elite, a do-it-yourself webcasting solution which was also launched in 2011. In 2012 ON24 announced a product development strategy based on a new Virtual Communications Platform.[14]

In 2013 ON24 focused on the virtual marketing experience and the momentum of Webcast Elite.[15] 2014 was a big year for ON24's Webcast Elite product adding the Marketing Edition, Engagement Score and Integration Services.[16] Through the Integration Services, ON24 integrates with marketing automation partners such as Marketo, Eloqua, Exact Target, Hubspot, Microsoft CRM, NetSuite, Salesforce.com, Silverpop and Act-On. In 2015, ON24 is focusing on providing a webinar based solution for marketers.

Awards & Honors

ON24 and its current CEO Sharat Sharan have both received a number of industry awards, including: Sharat Sharan, Who’s Who in B-to-B, BtoB Magazine; Frost & Sullivan Market Leadership Awards for Virtual Events and Webcasting Solutions; Technology and Innovation award, San Francisco Business Times; and Deloitte’s Silicon Valley Fast 50, the 50 fastest growing software companies in Silicon Valley[17] [18] .[19]

References

  1. ↑ "ON24 opens in Australia". Retrieved January 17, 2012.
  2. ↑ "Cool private companies: 3 business services for doing more with less". Retrieved December 29, 2011.
  3. ↑ "Cool Private Companies: 3 Business Services for Doing More With Less". Retrieved July 16, 2008.
  4. ↑ "ON24 Gets 8 Million for Webcasting and Virtual Trade Shows". Retrieved July 16, 2008.
  5. ↑ "Trade Shows Go Virtual at ON24; The Civilized Alternative to Second Life?". Retrieved November 3, 2011.
  6. ↑ "Dotcom Survivor ON24 Keeps Going, With Acquisition and New Cash". Retrieved June 6, 2012.
  7. ↑ "ON24 opens in Australia". Retrieved January 17, 2012.
  8. ↑ "Deal Radar 2008: ON24". Retrieved August 27, 2008.
  9. ↑ "Frost & Sullivan". Retrieved September 23, 2009.
  10. ↑ "Frost & Sullivan". Retrieved November 17, 2010.
  11. ↑ "San Francisco Company to Launch Virtual Briefing Centers". Retrieved June 28, 2010.
  12. ↑ "ON24 Brings Real Engagement to Virtual Events". Retrieved July 20, 2011.
  13. ↑ "ON24 Launches Platform 10 Virtual Events and Environments". Retrieved December 7, 2011.
  14. ↑ "Elite for All: ON24 Releases DIY Webcasting". Retrieved November 18, 2011.
  15. ↑ "ON24 Webcast Elite Continues to Gain Momentum". September 3, 2013.
  16. ↑ "ON24 Announces New Marketing Platform Integration Service". June 4, 2014.
  17. ↑ "Who's Who in B-to-B 2009". Retrieved July 20, 2009.
  18. ↑ "Frost & Sullivan". Retrieved September 23, 2009.
  19. ↑ "Tech Innovation Awards Winners". Retrieved May 20, 2011.

External links

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