Oticon

Oticon
Founded 1904
Founder Hans Demant
Headquarters Smørum, Egedal, Denmark
Products Hearing aids
Number of employees
 3000+
Parent William Demant Holding Group
Website oticon.de

Oticon is the world's second largest hearing aid manufacturer. It is situated in Denmark outside the capital Copenhagen. It was founded in 1904 by Hans Demant, whose wife was hearing impaired. Oticon is particularly well known worldwide for their innovative management style known as "Spaghetti Organization"[1][2] introduced by Mr. Lars Kolind[3][4][5] under his leadership between 1988 and 1998.[6][7][8] The company is a subsidiary of the William Demant Holding Group.

Oticon has branches in various countries, such as their production plant in Poland, and has more than 3,000 employees worldwide.[9]

In 2016 Oticon launched a revolutionary new advancement in hearing aid technology, the world's first internet connected hearing aid called the Oticon Opn™, characterizing it as a paradigm shift in hearing aids that combines breakthrough technologies proven to enable people with hearing loss to experience less listening effort and enjoy better speech understanding.

Powered by the Velox™ platform, the newest BrainHearing™ solution from Oticon employs an "open sound" approach to manage multiple speech and noise sources, even in complex listening situations. The company says the new OpenSound Navigator™ scans the environment 100 times per second to analyze and balance every sound individually. Environmental sounds are said to be accessible, but not disturbing. [10]

Product Lines

Mature product line

  • Safari
  • Dual
  • Acto
  • Hit
  • Amigo
  • Chili
  • Intiga
  • Ino
  • Epoq
  • Vigo
  • Delta
  • Lexis
  • Syncro
  • Tego
  • Atlas
  • Swift
  • Go
  • Go pro
  • Gaia
  • Safran
  • Sumo
  • Sumo DM

See also

External links

References

  1. ↑ "Oticon A/S: Spaghetti Organization and Beyond". IBS Center for Management Research. Retrieved 12 September 2012.
  2. ↑ "Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed)". Harvard Business Review. Retrieved 10 September 2012.
  3. ↑ Peters, Tom (January 1994). Liberation Management. United States: Ballantine Books. p. 880. ISBN 0-449-90888-7.
  4. ↑ Ewing, Jack (6 August 2007). "Denmark's Masters of E-Mail Marketing". Bloomberg Businessweek. Retrieved 12 September 2012.
  5. ↑ Poulsen, Per Thygesen (1993). Tænk det utænkelige: Revolutionen i Oticon. Denmark: Schultz Erhvervsbøger. p. 174. ISBN 87-569-7920-7.
  6. ↑ Tænk det utænkelige: Revolutionen i Oticon. Google Books. Retrieved 12 September 2012.
  7. ↑ "Think the Unthinkable (in Danish: Tænk det utænkelige!)". Kolind Kuren. Retrieved 12 September 2012.
  8. ↑ Morsing, Mette; Eiberg, Kristian (1998). Managing the Unmanageable for a Decade. Denmark: Oticon A/S. p. 244.
  9. ↑ "Oticon Hearing Aids". Hidden Hearing. Retrieved 2014-05-06.
  10. ↑ http://www.hearingreview.com/2016/04/oticons-new-hearing-aid-takes-open-sound-approach/


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