Telenor India

Telenor India
Subsidiary
Industry Telecommunications
Founded 2009
Headquarters Gurgaon, India
Areas served

6 telecom circle areas in India:

  • Andhra Pradesh & Telangana
  • Bihar & Jharkhand
  • Gujarat
  • Maharashtra & Goa
  • Uttar Pradesh (East)
  • Uttar Pradesh (West) & Uttarakhand
Key people
 Sharad Mehrotra (CEO),[1]
Services Mobile telephony
Wireless internet
Members 50.72 million [2] (2015)
Number of employees
 3,338 (2015)[1]
Parent Telenor Group
Website www.telenor.in

Telenor India (formerly known as Uninor), is an Indian mobile network operator based in Gurgaon, Haryana, India. The company is a wholly owned subsidiary of Telenor Group, a telecommunications company headquartered in Oslo, Norway. Telenor owns 100% of the stake in the holding company, Telenor India Communications Pvt Ltd.

Telenor India offers mobile voice and data services based on the GSM technology on 5 MHz spectrum. Telenor services are commercially available in 6 telecom circles, covering a population footprint of 600 million people in India. Telenor serves more than 30 million customers in the states of Uttar Pradesh, Uttarakhand, Bihar, Jharkhand, Maharashtra, Goa, Gujarat, Andhra Pradesh, Madhya Pradesh and Telangana. The mobile service provider targets youth and other communities within the Indian mass market.

History

Telenor CEO Jon Fredrik Baksaas launching Uninor in 2009.

Joint venture launch

The company Unitech Wireless was until 2009 a subsidiary of Unitech Group, holding a wireless services licence for all 22 Indian telecom circles since 2008. In early 2009, Unitech Group and Telenor Group agreed to enter a joint venture where Telenor would inject fresh equity investments of ₹61.35 billion into Unitech Wireless to take a majority stake in the company.[3] This was operating capital invested directly in Unitech Wireless by Telenor Group. Telenor Group conducted these investments in four tranches, subsequent to approvals from the Foreign Investment Promotion Board (FIPB) and the Cabinet Committee of Economic Affairs (CCEA) took 67.25% ownership of Unitech Wireless.[4] In September 2009, the company announced its brand name as Uninor.

Growth

Uninor launched in 8 telecom circles on 3 December 2009, after completing one of the world’s largest GSM Greenfield launches which was also one of the fastest telecom roll-outs ever in India. According to Uninor, the brand was built around an ambition to serve the young, aspiring India. Six months later, 5 additional circles were launched including metropolitan areas like Mumbai and Kolkata.

Uninor has facilitated rapid scaling of the company through a lean operation model, where a large share of the network infrastructure is outsourced to business partners. Uninor’s modern equipment has enabled it to introduce targeted offerings and serve a large audience with limited spectrum. Uninor introduced dynamic pricing, a concept that gives consumers discounts that are based on current network traffic at an individual site and change with location and time. Over the summer of 2010, the company further simplified its strategy with a focus on three core areas – excellence in mass market distribution, basic services and cost efficient operations. Changes were also made to the product mix and marketing– making them simpler, more direct and clearly positioning Uninor as an affordable mass market service.

Uninor grew from 0 to 45.6 million customers (as of Q2 2012) within less than two years, and emerged as the most successful of the new entrants that obtained licenses in 2008. The company had more than double the subscribers of all of the other entrants combined.

License cancellations

On 2 February 2012, the Supreme Court of India cancelled 122 licenses of 22 mobile operators, including Uninor. In July 2012, Uninor decided to gradually scale down operations in 4 telecom circles - Karnataka, Kerala, Orissa and Tamil Nadu. The objective was to strengthen the focus on the top performing circles ahead of the 2012 spectrum auction.[5] Uninor eventually shut down services in those 4 circles. In the 2012 auction, Uninor won back licences and spectrum in 6 telecom circles - Uttar Pradesh (East), Uttar Pradesh (West) & Uttarakhand, Bihar & Jharkhand, Gujarat, Maharashtra & Goa and Andhra Pradesh & Telangana.[6] Uninor was about shut down services in Mumbai, Kolkata and West Bengal circles on 18 January 2013 but the deadline was extended to 16 February 2013. The Supreme Court on 15 February 2013 ordered companies that did not win spectrum in the November 2012 auction to immediately discontinue operations.[7]

Uninor shut down services in Kolkata, Mumbai and West Bengal after midnight on 16 February 2013.[8][9] According to a Uninor spokesperson, almost all Uninor subscribers in Kolkata and West Bengal had ported out by 16 February 2013, as Uninor had informed them to do so in December 2012. The spokesperson further claimed that the "sudden apex court order did not give us [Uninor] the opportunity to inform Mumbai customers in advance". At the time of service shutting, Uninor still had 1.8 million subscribers in Mumbai.[10]

Re-branding

On 23 September 2015, Uninor announced it has re-branded itself as Telenor India.[11][12] Initially it had a joint venture with realty company Unitech, which exited in the year 2012. The company subsequently started operating with the name of Telewings. Telenor Group bought 100% stake in the company.[13] The logotype, font and the visual expression follows that of the Telenor Group.[13]

Awards and recognition

In the Brand Trust Report 2012, a study conducted by Trust Research Advisory, Uninor was ranked 113th among India's most trusted brands and subsequently, according to the Brand Trust Report 2013, Uninor was ranked 166th among India's most trusted brands. In 2014 however, Uninor was ranked 208th among India's most trusted brands according to the Brand Trust Report 2014.[14]

Network

Radio frequency summary

As of October 2016, Telenor India owns spectrum in 1800 MHz band, across 7 telecom circle areas in the country.[15]

Telecom circle coverage GSM / FD-LTE
1800MHz
Band 3
Andhra Pradesh & Telangana
Assam
Bihar & Jharkhand
Uttar Pradesh (East)
Gujarat
Maharashtra & Goa
Uttar Pradesh (West)

4G launch

In February 2016, Telenor launched 4G services in the city of Varanasi.[16] The company deployed narrow-band LTE on 1800 MHz spectrum. The network is the world's first commercial lean GSM network. Lean GSM is a technology developed by Huawei that compresses data to improve the efficiency of spectrum. Telenor refarmed 1.4 MHz of its 2G voice spectrum for data, maintaining the same voice quality while utilizing less spectrum.[17][18][19]

Discontinued operations

As of 2013, Uninor discontinued it's operations in 7 telecom circle areas.

Subscriber base

Telenor India had a subscriber base of 53,110,017 in total across India, according to Telecom Regulatory Authority of India (TRAI) as of July 2016,[21] and the subscriber base in each telecom circle area as follows:

Controversies

2G license controversy

Main article: 2G spectrum scam

Unitech Wireless was one of the would-be telecom companies that received 2G licenses in 2008. The method chosen by the authorities to allocate these licenses has later been subject to controversy as part of the 2G license allocation case. Licenses were awarded through a first come-first served process, where eight companies belonging to the Unitech Group were awarded telecom licenses. The licenses obtained by the telecom arm of the Unitech Group were the basis for Telenor Group’s investment into the joint venture. Unitech Wireless companies were later amalgamated into one company, Unitech Wireless (Tamil Nadu) Pvt. Ltd. The Telenor Group invested INR 61.35 billion through new shares to hold 67.25% majority stake in the company. This investment has been used as working capital for the joint venture. Telenor’s investments in Unitech Wireless have been cleared at each stage by the Foreign Investment Promotion Board (FIPB). Due to the controversy of the 2G license allocation case, Unitech Ltd.'s Managing Director Sanjay Chandra together with the company Unitech Wireless, have come under investigation by the Indian Central Bureau of Investigation (CBI). These investigations are connected to Unitech Wireless at a point when the company was fully owned by the Unitech Group. Subsequently, Unitech’s Managing Director and the erstwhile chairman of the board of Unitech Wireless, Sanjay Chandra, together with individuals from other telecom operators were taken into custody in early 2011. He was released on bail, while the case is pending in Indian courts.[22]

In February 2012, a special court consisting of two Supreme Court justices issued a judgment in a public interest litigation (PIL) case connected to the 2008 allocation of telecom circle licenses. The judgment directs the Indian telecom regulator, TRAI, to recommend a process for re-allocation of the 121 licenses that were issued in 2008. The court ordered this process to be concluded within four months, i.e. by June 2012. This deadline was later extended to September 2012, then to January 2013. Uninor services and operations continues uninterrupted.

Telenor Group on 21 February 2012 also announced its intention to form a new entity in India with which its Indian operations will be taken forward. This new entity will serve as the platform to approach the upcoming auctions for fresh licenses as mandated by the Supreme Court. The new entity will also seek requisite approvals from the FIPB to allow Telenor Group to take up 74% ownership.[23]

Uninor on 1 August 2012 said it would auction all of its telecom business before it becomes non-operational on 7 September, the deadline set by the apex court for winding up of operations of all the firms whose licences had been cancelled. The move has been strongly opposed by the firm's minority stakeholder Unitech and it has threatened to initiate legal action, if Uninor goes ahead with the auction.[24] Telenor in August 2012 said it would buy out Unitech Wireless for "₹4,190 crore", if there are no bidders for the Indian mobile phone operator's assets.[25] A settlement between the parties was made in October 2012 with Unitech Ltd. committing to dipose of all its shares in Unitech Wireless,[26] which lead to the rebranding of the company as "Telenor India" in September 2015.

See also

References

  1. 1 2 "Telenor Group - Uninor, India". Telenor Group. Retrieved 17 July 2015.
  2. ↑ http://telecomtalk.info/telenor-india-50million-subscriber-mark/148557/
  3. ↑ "Vodafone emerges as frontrunner for buying out Telenor's operations in India". The Economic Times. Retrieved 12 September 2016.
  4. ↑ Telenor.com - Approval of Unitech Wireless’ application to increase foreign shareholding announced. 16 October 2009.
  5. ↑ "Uninor to scale down in four circles, step up in the East". 25 July 2012.
  6. ↑ Biswas, Rudradeep. (2012-11-26) TT Special: 2G Map of India. Telecomtalk.info. Retrieved on 2013-07-28.
  7. ↑ Uninor to close down its services in Mumbai Today. Telecomtalk.info. Retrieved on 2013-07-28.
  8. ↑ Uninor shuts shop in Mumbai, 18 lakh users stranded, remaining circles to continue operations - The Times of India. Timesofindia.indiatimes.com. Retrieved on 2013-07-28.
  9. ↑ "Uninor shuts shop in Mumbai, 18 lakh customers hit". Firstpost. Retrieved 17 July 2015.
  10. ↑ Uninor shuts network in Kolkata, West Bengal, Mumbai circles | Business Line. Thehindubusinessline.com. Retrieved on 28 July 2013.
  11. ↑ Uninor Changes Name to Telenor, Expands Call Drop Refund Plan gadgets.ndtv.com | Sep 23, 2015
  12. ↑ Uninor re-brands itself as Telenor in India September 23, 2015 | thehindu.com
  13. 1 2 "Uninor re-brands itself as Telenor in India". The Hindu. Retrieved 23 September 2015.
  14. ↑ "India's Most Trusted Brands 2014".
  15. ↑ Pan India 2015 spectrum holding data sheet (updated), Telecom Talk, retrieved 30 November 2015
  16. ↑ "Norwegian telecom firm Telenor to launch 4G in India within 6 months". Firstpost. 25 February 2016. Retrieved 12 September 2016.
  17. ↑ Reporter, B. S. "Telenor to roll out 4G in 55 cities using lean GSM tech". Business Standard. Retrieved 12 September 2016.
  18. ↑ "Telenor narrow-band LTE goes live in Varanasi city, offers ultra-affordable data packs | ET Telecom". ETTelecom.com. Retrieved 12 September 2016.
  19. ↑ "Telenor India and Huawei Commercialize World's First Lean GSM Solution-huawei press center". huawei. Retrieved 12 September 2016.
  20. ↑ Uninor shuts ops in Mumbai after SC order. Business Standard (2013-02-18). Retrieved on 2013-07-28.
  21. ↑ "Highlights of Telecom Subscription Data as on 31st July, 2016" (PDF). TRAI. TRAI.
  22. ↑ 2G scam: Revoke Unitech MD Sanjay Chandra's bail, say legal experts : North, News - India Today. Indiatoday.intoday.in (2013-02-13). Retrieved on 2013-07-28.
  23. ↑ Telenor Group seeks indemnities from Unitech Limited as it gets ready for a new future in India - Telenor Group. Telenor.com. Retrieved on 2013-07-28.
  24. ↑ "Uninor plans to auction telecom business; Unitech opposes". 1 August 2012.
  25. ↑ "Telenor to buy Unitech Wireless for Rs 4,190 crore if no bidders found". 2 August 2012.
  26. ↑ Unitech reaches settlement on Uninor JV with Telenor - Economic Times. Articles.economictimes.indiatimes.com. Retrieved on 2013-07-28.

External links

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