Vogue Tyre

Vogue Tyre and Rubber Co.
Private
Founded 1914,
Chicago, Illinois[1]
Founder Harry Hower[1]
Headquarters Chicago, IL.
Area served
 USA
Key people
 Greg Hathcock, President,[2]
Kevin Goyak, Executive Vice President
Products Automotive Tires, Wheels and Accessories
Number of employees
 100
Website www.voguetyre.com

Vogue Tyre and Rubber Co., also known as Vogue Tyre, is an American company providing custom luxury tires, wheels, and car accessories.[3] The company was founded in 1914 in Chicago, Illinois by Harry Hower and then in 1940, sold to Lloyd O. Dodson who remained its chairman[4] until his death in March 1996.[5] Vogue Tyre invented the whitewall and patented the gold stripe in the 1960s for additional style.[6][7][7] Vogue Tyre has been providing custom high-end luxury tires for the last 100 years.

Over the decades, Vogue Tyre has provided custom built tires to professional sports players and movie celebrities like Garry Cooper, Marion Davies, Mervyn LeRoy, Dolores del Río, Paul Whiteman, Kid Rock and more recently Snoop Dogg.[8]

History

Early history: 1913–1960

Harry Hower, a chauffeur in the Chicago area in the early 1900s, got into the tire business and proposed an idea about the whitewall to the Woodbury family. By 1918, the Woodbury’s and Harry were in business and the Vogue Tyre Company was born. Over the decades, celebrities and notable people have used Vogue Tyre products on their vehicles with Vogue whitewall tires.[1]

In 1928, Mr. Lloyd Dodson contracted with Vogue Tyre owners Harry Hower and Margaret Woodbury to begin selling their distinctive whitewall tires.[7] When the Great Depression hit in 1929, he turned to the local entertainment industry to sell upscale tires to the movie stars. In 1942, he bought Vogue Tyre and remained its chairman until his death.[5] A selection of these products and list of notable customers are displayed below:

Expansion: 1960 to present

Vogue Twin Tread Gold Stripe tire 1994

Mr. Lloyd Dodson started his tire business in 1923 and became the exclusive distributor of Vogue Tyres for the western United States. He bought the Chicago-based company during World War II and remained active in the business until his death. He remained active as Chairman of the board of directors for the last ten years of his life.[10]

Recent history

- Vogue Tyre acquires some assets of E&G Classics to create E&G Corporation LLC, a new company. This combination positions both companies for substantial growth.[11]

- Vogue Tyre and Rubber is giving back to its loyal customers and dealers with its “Signature Sales Event.” The fall promotion offers consumers a rebate of $50 with the purchase of a set of four Vogue Signature Tyres.[12]

- Macklemore and Ryan Lewis shoot their "White wall" music video in Vogue Tyre warehouse and explicitly mention the company in the song.[13][14]

- Snoop shows his 1967 Fleetwood Cadillac “Snoopdeville” on 16-inch Dayton 100-spoke wire wheels and Vogue tires.[8]

Timeline

Awards and recognition

See also

References

  1. 1 2 3 Gene Herman (May 9, 2013). "Tag Archives: Vogue Tires". The old motor. Retrieved March 20, 2014.
  2. ↑ "Company Overview of Vogue Tyre and Rubber Co. Inc.". Bloomberg-BusinessWeek. Retrieved March 13, 2014.
  3. ↑ "Hoovers: Vogue Tyre & Rubber Co.". Hoovers. Retrieved March 20, 2014.
  4. ↑ "Lloyd O. Dodson". Tire Industry Association. November 1990. Retrieved March 21, 2014.
  5. 1 2 "Loyd O. Dodson". Tire Business. April 15, 1996. Retrieved March 18, 2014.
  6. ↑ "About Vogue Tyre & Rubber Co.". Vogue Tyre & Rubber Co. Retrieved March 21, 2014.
  7. 1 2 3 Ryan (7 June 2006). "The History Of The Whitewall: Part 2!". Jalopy Journal. Retrieved 10 September 2013.
  8. 1 2 "Snoop Dogg: Malice in wonderland". Dub magazine. Retrieved March 20, 2014.
  9. ↑ "Vogues Tyres 1934". The Old Motor Co. Retrieved March 18, 2014.
  10. 1 2 "Loyd Dodson; Owned Vogue Tyre and Rubber Co. April 06, 1996". L.A. Times. April 6, 1996. Retrieved March 18, 2014.
  11. ↑ Rey Fries (March 4, 2014). "Vogue Tyre Purchases E&G Classics". Rides mag. Retrieved March 20, 2014.
  12. ↑ "Vogue Tyre & Rubber Announces Its First Ever "Signature Sales Event" Fall Mail-in Rebate Promotion". PRWeb. Retrieved March 18, 2014.
  13. ↑ Tire Business Staff Report (October 1, 2013). "Hip-hop video shot in Vogue Tyre warehouse". Tire Business. Retrieved March 20, 2014.
  14. ↑ Evo (September 30, 2013). "Macklemore & Ryan Lewis – 'White Walls' Official Video Featuring Vogue Tyres". Rides mag. Retrieved March 20, 2014.
  15. 1 2 3 4 5 6 7 8 9 10 11 12 "Vogue Tyre: About us". Vogue Tyre. Retrieved March 20, 2014.
  16. ↑ "The History Of The Whitewall 15". Jalopy Journal. June 7, 2006. Retrieved March 18, 2014.
  17. ↑ Miles Moore (December 5, 1994). "Magazine rates general, vogue tires as best buys". Rubber News. Retrieved March 21, 2014.
  18. ↑ "Tire Industry Association (TIA): Hall of Fame nominations (1990)". Tire Industry Association. November 1990. Retrieved March 21, 2014.

Further reading

Look up tire or tyre in Wiktionary, the free dictionary.
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