The London Lifestyle Awards

The London Lifestyle Awards
Abbreviation LLAwards
Formation 2010
Type Talented individuals, Companies & Lifestyle Industry
Purpose "To honour those whose work has made an outstanding contribution to London and its lifestyle to the ultimate benefit of Londoners and visitors to this great city"
Headquarters London,  UK
Region served
England, Wales, Scotland
Official language
English
Founder
 Jason Gale
Website Official website

The London Lifestyle Awards were established in 2010. They were designed to reward a number of publicly nominated businesses who have been deemed to be successfully contributing to the lifestyle of the city.[1][2] After an initial nomination period, a short list is announced from which members of the public can vote for their winner. This voting period culminates in an event (generally held in October) in which the winners are announced.[3] The Awards are currently in their sixth year and are the brain child of publicist Jason Gale.[4] The 2015 awards were held at the prestigious Hilton Park Lane on the 28th of October and were attended by an array of celebrity guests and amazing lifestyle businesses from all across the capital.[5][6] This year the event moves to Lancaster London Hotel.[7]

History

The London Lifestyle Awards were created in 2010 by Jason Gale.[4] The mission was to honour those whose work has been understood as making a noticeable contribution to the London lifestyle scene and improving the lives of fellow Londoners. In previous years the awards have taken place at venues such as the Hurlingham Club in Fulham, The Troxy in East London and most recently, The Hilton Park Lane at this year's 2015 awards.[8]

From 2010 to 2012 the Awards were hosted by Capital FM DJ Greg Burns, and in 2013 were hosted by Radio 1 DJ Scott Mills.[9] Each year the awards in different categories are presented to the winners by famous faces that support the event; in the past this has included Dame Kelly Holmes, Christopher Biggins, Michelle Heaton, Vanessa Feltz, David Seaman, Caprice and Sinitta.[10]

Categories range from Restaurant of the Year and Bar of the Year, right the way through to Theatre Show of the Year and Live Music Venue of the Year. At this year's 2015 awards, a new category titled 'London Ambassador of the Year' was introduced and won by Errol Douglas MBE for an outstanding contribution to services in hairdressing.[11]

The Trophy

The London Lifestyle trophy has evolved over the years. In 2013, an engraved glass placard which displays the classic London Lifestyle Awards logo, the nominated category and the winning company's name was used.[3] The trophy's were supplied by Gaudio, a bespoke awards and trophy manufacturer.[12]

Nomination Process

Both businesses and the general public are welcome to nominate. Nominations are made online on the London Lifestyle Awards website. Once a form is submitted, they are all logged onto a database handled by Director Jason Gale, to determine whether the business is eligible and entered in the correct category for official nomination.[13]

After nominees have been determined, judges including Director Jason Gale,[4] Sinitta and Akashia Carswell (London Talent) sit down to decide the short list. Each year a short list party is held to announce those who have progressed through the initial stage. The day after the short list is announced voting re-opens to the public on the London Lifestyle Awards website. Following this stage, the shortlist is trimmed down to finalists and the winners are announced at the London Lifestyle Awards' annual ceremony.[13]

In 2012 4,127 businesses and personalities were initially nominated, with this being trimmed down to 202 for the final stage of the competition.[3] In total 207,006 votes were cast during the 2012 voting period.[14]

Venue

The 2010 Awards were held at the Riverbank Park Plaza[15] and the following year moved to the exclusive Hurlingham Club in Fulham, West London.[16] The awards were then held at The Hurlingham Club for two consecutive years.[17]

In 2013, the awards ceremony moved east to The Troxy in Limehouse. This move followed in the footsteps of other Awards ceremonies to move to the east-end of London including the NME Awards and Kerrang!.[18]

The Troxy was also the venue for the 2014 awards,[19] however with the event increasing in size and stature, the awards committee decided to move the event to a more central location and The Hilton Park Lane was the chosen venue.[8][6]

The 2016 celebration of London will be held on the 3rd October 2016 at the London Lancaster Hotel.[20] The 2016 London Lifestyle Awards will celebrate the best of the lifestyle industry with 20 awarding categories 15 voted for by the public, celebrating excellence that is so widespread across the city.[21] This year they have two new categories celebrating the great London pub and also the London Live Event of the year.[22] The shortlist for the London Lifestyle Awards 2016 can be found on their website.[23]

The Awards Ceremony

The Ceremony begins with a drinks reception, allowing the guests to mingle and network with other people in the industry. Once everyone has arrived guests sit down for a three course meal; guests can either buy an entire table for their company or if a smaller company they can purchase seats at a table with others.[24]

Following dinner, the awards ceremony begins. Winners are announced by different celebrities who support the event and are invited onto stage to collect their award. They are then taken back stage to film an acceptance speech which they will later be able to share on their website and social media pages.[24]

Once the ceremony has wrapped up, guests are then treated to live entertainment. In 2013, the night was ended with a 35-minute set by girl band Stooshe.[25] Speaking of the event the girls said "We're so excited to be involved in the London Lifestyle Awards. We're London girls born and bred & we think it's great that the best places around town are congratulated. Where would we be without them!"[9]

The 2015 awards were opened by The London Cabaret Club with a very special performance of 'London Never Dies' which was shortly followed by a stunning performance from this year's X-Factor contestant Anton Stephans.[26] The ceremony was brought to a close with a live band followed by a live DJ.

Previous Winners

Category 2010 2011 2012 2013 2014 2015
London Bar of the Year Aqua Spirit McQueen Salvatore's at the Playboy Club The Mayor of Scaredy Cat Town Polo Bar at Westbury Mayfair The Mayor of Scaredy Cat Town
London Night Club of the Year The Crazy Bear Public Mahiki Maddox Drury Club Mahiki
London Coffee Shop of the Year Bar Italia Benugo The Haberdashery Benugo Wild & Wood The Espresso Room
London Concierge Company of the Year No winner Quintessentially Quintessentially The Sincura Group Envy Group Innerplace
London Fashion Retailer of the Year Jeffrey-West Bolongaro Trevor Katherine Elizabeth Millinery Nina Naustdal Bespoke HQ Melissa Odabash
London Cultural Attraction of the Year Elephant Family Victoria and Albert Museum Kids Week London Eye View from the Shard Victoria and Albert Museum
London Fitness Facility of the Year The Third Space The Third Space Pineapple Dance Studios Barrecore The Library The Third Space
London Hair Salon of the Year No winner Errol Douglas MBE Taylor Taylor London Jones & Payne Stuart Phillips Taylor Taylor London
London Festival of the Year No winner No winner Udderbelly Taste Festival Summer Series at Somerset House Udderbelly
London Hotel of the Year Sanctum Soho Sanctum Soho Sanctum Soho The Savoy Shangri-La Hotel at The Shard Ham Yard Hotel
London Members Club of the Year No winner Home House Eight Members Club Eight Members Club Home House Home House
London Live Music Venue of the Year The 02 Hootananny Royal Albert Hall Dover Street Restaurant and Jazz Bar KOKO PizzaExpress Jazz Club
London Theatre Show of the Year Les Misérables The Lion King Matilda The Curious Incident of the Dog in the Night-Time Jersey Boys Charlie and the Chocolate Factory
London Health & Beauty of the Year MACs Salon Taylor Taylor London Chuan Spa at the Langham Hotel EF Medispa Gina Conway EF Medispa
London Restaurant of the Year The Crazy Bear Portrait Restaurant, Searcys Le Caprice MASH Coya Novikov
London Hospitality Group of the Year No winner No winner No winner Firmdale Hotels Inception Group Inception Group

References

  1. ↑ "The London Lifestyle Awards 2014". Macs Magazine. Retrieved 18 August 2016.
  2. ↑ "MASH awarded London's Best Restaurant at London Lifestyle Awards 2013". www.saucecommunications.com. Retrieved 18 August 2016.
  3. 1 2 3 "London Lifestyle Awards 2010". Haute Living (magazine). 20 October 2010. Retrieved 18 August 2016.
  4. 1 2 3 McGuinness, Ross (7 October 2010). "Les Miserables voted best theatre show in London Lifestyle Awards". Metro. Retrieved 18 August 2016.
  5. ↑ "The London Lifestyle Awards Gossip". www.livelikeavip.com. Retrieved 18 August 2016.
  6. 1 2 "STOOSHE TO HEADLINE LONDON LIFESTYLE AWARDS 2013: Pressparty". Pressparty. Retrieved 18 August 2016.
  7. ↑ "About London Lifestyle Awards 2016". Official website. Retrieved 19 August 2016.
  8. 1 2 "We are delighted to be attending the LONDON LIFESTYLE AWARDS". Muse of London. Retrieved 18 August 2016.
  9. 1 2 "STOOSHE TO HEADLINE LONDON LIFESTYLE AWARDS". MTV (UK and Ireland). Archived from the original on 13 November 2013. Retrieved 18 August 2016.
  10. ↑ "London Lifestyle Awards". www.barrecore.co.uk. Retrieved 18 August 2016.
  11. ↑ "Winning bars and clubs named in London Lifestyle Awards". Bar Magazine. Retrieved 18 August 2016.
  12. ↑ "The Best of London Celebrated at Glitzy Ceremony - Gaudio". Gaudio.co.uk. Retrieved 18 August 2016.
  13. 1 2 "Awards Committee". www.londonlifestyleawards.com. Retrieved 18 August 2016.
  14. ↑ "Best Fitness Facility of the Year - London Lifestyle Awards". Pineapple Dance Studios. Archived from the original on 29 October 2012. Retrieved 18 August 2016.
  15. ↑ "London Lifestyle Awards at Riverbank Park Plaza". AllInLondon.co.uk. Retrieved 18 August 2016.
  16. ↑ "Dame Kelly Holmes, at the Hot Diamonds London Lifestyle Awards held at The Hurlingham Club. London, England - 17.10.12". Alamy. Retrieved 18 August 2016.
  17. ↑ "London Lifestyle Awards – Not Long Now!". Love London. Retrieved 18 August 2016.
  18. ↑ "London Lifestyle Awards goes East to Troxy". Event Industry News. 28 October 2013. Retrieved 18 August 2016.
  19. ↑ "London Lifestyle Awards 2014". www.londonlifestyleawards.com. Retrieved 18 August 2016.
  20. ↑ "Vote! Pineapple London Fitness Facility of the Year 2016". Pineapple Dance Studios. 10 August 2016. Retrieved 19 August 2016.
  21. ↑ "Nominations for the London Lifestyle Awards". www.londonlifestyleawards.com. Retrieved 19 August 2016.
  22. ↑ "London Lifestyle Awards 2016". Fashion Insight. Retrieved 19 August 2016.
  23. ↑ "Vote for the London Lifestyle Awards 2016". www.londonlifestyleawards.com. Retrieved 19 August 2016.
  24. 1 2 "London Lifestyle Awards ceremony". www.londonlifestyleawards.com. Retrieved 18 August 2016.
  25. ↑ "Stooshe to headline London Lifestyle Awards". Music News. Retrieved 18 August 2016.
  26. ↑ "London Lifestyle Awards 2015". www.mashsteak.co.uk. Retrieved 18 August 2016.
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